This Privacy Policy explains when and why we collect personal information about individuals, including those who visit our website and use our services. In this Privacy Policy we will detail how we use personal data, the conditions under which we may disclose it to others and how we keep it secure. The Privacy Policy is intended additionally as a statement regarding our actions and processes towards the GDPR (General Data Protection Regulation).
We may change this Privacy Policy from time to time so please check this page occasionally to ensure that you're happy with any changes. By using our website, you're agreeing to be bound by this Privacy Policy.
Any questions regarding this Privacy Policy and our privacy practices should be addressed to our Managing Director Chris Weston and be sent by email to info@guhring.co.uk or by writing to Guhring Limited, Estone Drive, Birmingham, B6 6BQ. Alternatively, you can telephone us on (+44) 121 749 5544.
Guhring Limited ("Guhring") is a world class manufacturer of precision cutting tools and allied tooling based in Birmingham. Guhring is a private limited company (no. 1114577). The registered address is Estone Drive, Birmingham, B6 6BQ. Guhring is committed to ensuring that your privacy is protected and compliant with the General Data Protection Regulation 2018 and is a "data controller" in accordance with this legislation.
By using our website, we may obtain information about you, for example when you sign up to an event or newsletter or when you make an enquiry. We use the data collected to help Guhring develop its website, products and user experience.
The personal information we may process might include your first name, last name, email address (business), IP address, telephone numbers and information regarding what pages are accessed and when.
If we collect your personal data it has either been provided to us by you or has been obtained from a business-to-business data provider or from publicly accessible sources such as LinkedIn or other websites.
The general categories of personal data that we process include: employee data, client data, marketing data and supplier/partner data.
Employee data refers to the personal data of individuals employed by Guhring.
Client data refers to the personal data of individuals employed by organisations that are clients of Guhirng and receive their goods and services.
Marketing data refers to the personal data of individuals employed by organisations that Guhring wishes to market its products and services to.
Supplier/Partner data refers to the personal data of individuals employed by organisations that Guhring receives goods and services from and have business relationships with.
We may use your information to:
We review our retention periods for personal information on a regular basis. We will process your personal data for as long is necessary for the relevant activity, or as long as is set out in any relevant contract you hold with us.
Why is your information used?We process your data to be able to carry out our business activities and to benefit you with information, products and services.
If you are employed by a client of Guhring your personal data is deemed client data and is processed on the legal basis of fulfilling a contractual obligation with your employer to provide you with a service. Processing your data is necessary to fulfil our contractual obligations as a tooling manufacturer and supplier.
If you are employed by a supplier or partner of Guhring your personal data is deemed supplier/partner data and is processed on the legal basis of legitimate interest. Guhring has a legitimate interest to process your data to conduct business with its suppliers and partners and cannot do so without processing first names, last names, email addresses and telephone numbers.
If you are employed by an organisation that Guhring markets its products and services to your personal data is deemed to be marketing data. Marketing data will include individuals employed by clients and non-clients of Guhring. Guhring processes this data on the legal basis of legitimate interest. Guhring has a legitimate interest to process your data to operate as a 'business to business' or B2B organisation.
The processing of this personal data is necessary to Guhring's legitimate interests to be able to communicate our products and services to current clients and prospective clients. Guhring is not able to reasonably directly communicate the marketing messages of its products and services in any other less intrusive way to achieve the same result. If Guhring could not process this personal data for this purpose it would not be able to develop relationships with other businesses and would be severely disadvantaged in growing economically.
The processing of personal data for marketing purposes is done so in a targeted and proportionate manner. Guhring has identified its target audience, only processing personal data of individuals for marketing purposes that are relevant and will have interest in the services that Guhring provides, e.g. Guhring targets Engineering Companies in the UK who use cutting tools, as Guhring operates in the UK and these companies will have an interest in the products and services that Guhring offers.
The processing of this personal data for marketing purposes benefits both Guhring and the data subject. Guhring is able to communicate its products and services while the data subject receives relevant and useful content informing of them updates that are relevant to their job role.
Under PECR, it is stated that 'corporate subscribers' or business-to-business subscribers do not need to provide consent for email marketing. Guhring identifies itself in any email communications and provides its contact details.
We will not sell or rent your information to third parties.
We will not share your information with third parties for marketing purposes.
If Guhring and/or part of its business is sold or integrated with another business, your details may be disclosed to the new owners of Guhring.
We reserve the right to disclose your data if Guhring is under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply Guhring's Terms of Use for the website, this Privacy Policy or other agreements.
Third Party Service Providers working on our behalf: We may pass your information to our third-party service providers, agents subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf (for example to process software licensing). However, when we use third party service providers, we disclose only the personal information that is necessary to deliver the service and we have a contract in place that requires them to keep your information secure and not to use it for their own direct marketing purposes. Please be reassured that we will not release your information to third parties beyond Guhring to be used for other organisations' direct marketing purposes, unless you have requested us to do so, or we are required to do so by law, for example, by a court order or for the purposes of prevention of fraud or other crime.
You have a choice about whether or not you wish to receive information from us. If you do not want to receive direct marketing communications from us you can always opt out. To unsubscribe from marketing emails just click the 'unsubscribe' button at the bottom of the email.
The accuracy of your information is important to us. If any of your personal data changes or becomes out of date then please contact us by emailing info@guhring.co.uk. You can also write to us at the address of Guhring Limited, Estone Drive, Birmingham, B6 6BQ. Alternatively, you can contact us via telephone by calling (+44) 121 749 5544.
You have the right to ask for a copy of the information Guhring holds about you. You also have the right to request for the information to be removed. You have the right to submit a complaint with a supervisory authority in regard to how we process your data
When you give us personal information, we take steps to ensure that it's treated securely. There is an SSL certificate applied to our website. When you are on a secure page, a lock icon will appear next to the URL of web browsers such as Microsoft Internet Explorer.
Non-sensitive details (your email address etc.) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems. Where we have given (or where you have chosen) a password which enables you to access certain parts of our websites, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.
Like many other websites, the Guhring website uses cookies. 'Cookies' are small pieces of information sent by an organisation to your computer and stored on your hard drive to allow that website to recognise you when you visit. They collect statistical data about your browsing actions and patterns and do not identify you as an individual. For example, we use cookies to store your country preference. This helps us to improve our website and deliver a better more personalised service.
It is possible to switch off cookies by setting your browser preferences. For more information on how to switch off cookies on your computer, visit our full cookies policy. Turning cookies of may result in a loss of functionality when using our website.
Our website may contain links to other websites run by other organisations. This privacy policy applies only to our website‚ so we encourage you to read the privacy statements on the other websites you visit. We cannot be responsible for the privacy policies and practices of other sites even if you access them using links from our website.
In addition, if you linked to our website from a third party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third party site and recommend that you check the policy of that third party site.